ABOUT US
THE TOUR GUIDE ACADEMY
OUR MISSION
We are local guides who love to be part of the entrepreneurship community.
We aim to empower people with the tools and resources to share their community, products and stories that they admire.
Our Values
Reliable
Honest
Free-Thinking
Humble
Consistent
and Patient.

LEADERSHIP TEAM
Joshua Murdoch
With 10+ years of combined experience in the entertainment and tourism industries, he has cultivated expert knowledge of storytelling, script analysis, screenwriting, and tour & content development. Joshua approaches every guest experience as a new opportunity to develop himself and provide the highest quality tour. Joshua is committed to building the confidence of his students to empower them in their tour guiding career.


Ariel Murdoch
Ariel heads the Education Branch and provides business advisory services for Toonie Tours. She enjoys the positive and creative energy of the Tourism Industry. Ariel has 10+ years in Project Management, Operations Compliance, Cost Estimating, Budget Management, Coordination, and Contracts. She has a love for all things systems’ related.

BOOK A CALL
Speak with an Academy Advisor at a time convenient for you.
Get Started
Learn to Explore! Then Share it with the World.
- Learn about the tour guiding profession from our industry expert.
- Gain valuable tools and insights on how you can utilize and make a living from your passions.
- Direct yourself! You can ask our expert questions about where you should go in your career and how you should get there!